Chapter TV: BMW iX3 Design Walkaround

Oliver Heilmer walks through the design highlights of the first »Neue Klasse« production car

Exclusive on Chapter TV: BMW designer Oliver Heilmer presents the new BMW iX3, the first production model of the »Neue Klasse«, unveiled on September 5, 2025 in Munich.

In this design walkaround Oliver Heilmer — BMW‘s head of design for the »Neue Klasse« — highlights the exterior, defined by reduction to the essentials, precise lines, and a new light signature. He also introduces the interior with its clarity, sustainable materials and driver focus, before concluding with the BMW Panoramic iDrive featuring Panoramic Vision, 3D Head-Up Display and Central Display.

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